The seven ways to have a near-death experience

"While it is 'definitely clear that people do have experience at the time that they’re dead,' Parnia says, how individuals actually choose to interpret those experiences depends entirely on their background and pre-existing beliefs. Someone from India might return from the dead and say they saw Krishna, whereas someone from the Midwest of the US could experience the same thing but claim to have seen God."

Why Near-Death Experiencers and Their Critics Keep Getting Science Wrong

"First, there’s a long and rich history of the very concept of objectivity and its evolution.  This is constantly ignored by skeptics like Harris in favor of pretending objectivity has a fixed definition without history or context.  Second, in the course of its conceptual development, we were warned against the dangers of our current form of objectivity (one that was supposed to be divorced from experience)."